20th Century Fox Home Entertainment has teamed up with Kia for an X-Men style Sorento. The vehicle promotes the Blu-ray and DVD release of X-MEN: DAYS OF FUTURE PAST alongside Kia’s Australian Open sponsorship. It will make its public debut on January 19 at Melbourne Park, remaining there until February 1st.
Kia has plans to release a commercial in December of tennis star Rafael Nadal driving the car while fighting the Sentinels alongside the X-Men.
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